C.C. Chapman is entrepreneur, marketer, and brother from another mother. He is author of the Content Rules with Ann Handley and Chief Marketing Officer at YSN. We discuss his life and have a controversial conversation about selfishness in nonprofit marketing. Do not miss this.
Below is a summary of his interview:
Not all those who wander are lost
We go down memory lane from growing up in New Hampshire to CC’s rise as a marketing maven
CC takes us to the point where the marketing agency he was working for ran low on funds and the decision to go out on his own.
CC talks about getting the call from his co-author Ann Handley that she was using his book in her marketing class.
CC’s work now
We chat about marketing in general and try to answer the question: Are nonprofits selfish marketers?
What’s exciting C.C. now
C.C. discusses his new role as Chief Marketing Officer at YSN (Your Success Now)
Book C.C. Recommends: Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work
Helpful Habit: Writing things done with pen and paper
Internet Resource: Refresh App
What’s Your Purpose: Leave the world better than I found it
Where to follow C.C.
Let C.C. know how much you enjoyed this interview.
Finding what you are doing to do in life in not easy. You’re more than likely going to try several different things …I have a degree in Computer Information Systems and now look what I am doing. Learn from your mistakes and keep pushing forward.
One More Thing
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